UGC brand deal check
Read it before your face is theirs in perpetuity.
Brands are hiring creators to film short videos they post or run as ads - and the offer email often folds paid-ad rights, whitelisting, exclusivity and endless revisions into one flat fee. Paste the offer and your base rate per video. The page reads every term, marks it up, prices it as an estimate and shows where the fee lands. Then get the clause-by-clause review, and the email you send back.
1 The offer
Your base rate = one video with 30 days of the brand's organic use. Everything else is priced on top of it.
Term sheet
Filled from the offer - correct anything the page misread. A dot means the page found it in the text.
2 The redline
- deal-breaker
- negotiate
- worth knowing
- fine
What these terms are worth
Rate stack estimates
| Item | Share | Amount |
|---|
What the page sees
How the page prices and judges
- Base = your rate x the number of videos, covering 30 days of the brand's organic use.
- Add-ons (shares of the base): paid-ad usage 25% for a month, 50% for 3, 75% for 6, 100% for 12, 200% past a year or in perpetuity; organic usage past 30 days 10-50%; whitelisting 50% up to 3 months, else 100%; exclusivity 15% a month (cap 12); raw footage 40%; each extra revision round past one 10%; unlimited revisions 30%; each extra hook 15%; rush 25%.
- Estimate = base + add-ons. Floor = 85% of it, stretch = 120%, walk line = 50%.
- Walk away = pay under the walk line, product-only pay for ad rights or exclusivity, an AI or likeness clause, or two deal-breakers. Counter = any deal-breaker or negotiate flag. Sign = neither.
- These are common creator-side rules of thumb, not market data: your rate, niche and the brand change the right number. Not legal advice.
3 Term review
Metered. Reads the offer clause by clause the way a creator-side deal advisor would: what each term means for you, what to change, what is missing, and a verdict - sign, counter or walk away. The page checks that every quote is the offer's own words and every deal-breaker is answered.
Take it with you
The Markdown carries the offer, the rate stack, the flags, both replies and the page's checks. The .json is the term sheet and the quote, for your own records.
Saved deals
Next round saves this deal, keeps your name, the brand and your rate, and empties the offer for the brand's reply. The page then lists what changed.